Creating a powerful newspaper app has several obvious advantages: you can create and distribute content to a growing number of online readers while expanding your business.
Plus, mobile conversion rates are higher than desktop rates, so any modern publication needs to invest in their mobile presence.
But simply creating the app isn’t enough: your app needs to function well and provide content in a clear, easy-to-read fashion.
Here are 3 tips for optimizing your app and ensuring that people will actually want to use it. Continue reading