Hershey, who is the biggest maker of chocolate in North America, like all great corporations started at that time, had humble beginnings. Its founder was Milton S. Hershey. Hershey was raised in rural central Pennsylvania. He was nearly bankrupt by the time he was 30. However, a lack of formal education did not deter him and he went on to become not only one of America’s wealthiest individuals, but also a successful entrepreneur whose products are known the world over. He also built a town which bears his name and his legacy lives on.
Hershey started out learning about chocolate in a four-year apprenticeship as a teenager to a Lancaster, Pennsylvania, candy maker. In 1876, he attempted to start his own candy business in Philadelphia. Despite six years of hard work, it failed. So he moved to Denver and found work with a confectioner who taught him how to make caramels using fresh milk. He then started up a second candy business in New York City. It also failed. Undaunted, he returned to Lancaster and once again tried making a go of the caramel business. This time, it worked. Soon, his Lancaster Caramel Company was shipping all over the U.S. and Europe, employing 1400 people and turning him into one of the area’s leading citizens.
It was at the 1893 World’s Columbian Exposition in Chicago that Hershey first became fascinated with the art of chocolate making. While there, he purchased some German machinery, had it shipped to Lancaster and began producing chocolate coatings for his caramels. But aware of the growing demand for chocolate itself, he soon started the Hershey Chocolate Company. For years, he worked at perfecting a viable recipe for making milk chocolate -- a process which up to then had been kept a closely guarded secret by the Swiss. Finally, through trial and error, he hit upon the right formula of milk, sugar and cocoa that enabled him to realize his dream of mass producing and distributing milk chocolate candy. What had once been a luxury for the rich was to become an enjoyment that anyone could afford...the Hershey bar. Till this date, Hershey’s is synonymous with quality chocolate. After all, anyone that has had Hershey kisses will say, “Give me more.”